Matomo — European Analytics alternative
Replaces Google Analytics
Matomo is a European analytics provider based in New Zealand / EU and a GDPR-compliant alternative to Google Analytics. Open-source analytics platform — own your data. Data stays within EU or Swiss jurisdiction, outside the reach of the US Cloud Act.
Last verified: May 18, 2026
Key features
- Self-hosted option
- No data sampling
- Heatmaps
- GDPR-compliant
Why choose Matomo?
Matomo is based in New Zealand / EU and operates under European data-protection rules. For organisations that want to move away from Google Analytics, it offers a sovereign, EU-aligned alternative — without the US Cloud Act or FISA 702 exposure that affects US-headquartered services.
How we verify this information
EuroShift checks every provider on company headquarters, hosting location, GDPR status, pricing and public Trustpilot ratings. Listings are reviewed regularly and updated when a provider changes its terms, hosting or pricing.
Compiled and reviewed by the EuroShift editorial team
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